Wednesday, July 15, 2009

Are Your Meetings with Referring Doctors Productive?

If you have to think about that statement, they probably aren’t. And that probably means you are frustrated with the results of these meetings. If they are unproductive, how do you think your referring doctors feel? If you harbor negative feelings about these meetings, isn’t it possible that this will be very obvious when you are with the referring doctor?

Consider your last meeting with a referring doctor—did you do everything possible to make it a good experience? Were you friendly and outgoing? Were you a good listener and not just a good talker? Did you pick the appropriate venue to meet? Were you too pushy about implants?

Meeting with referring doctors can be an enjoyable
and productive experience. It’s up to you to make it that way. It’s all part of The Science of Referral Marketing™. Know your referrers. Have a plan. Get the results you’ve been looking for!